I used to apply the way everyone does. I listed my experience, sent the proposal and hoped. I got hired on 1 out of every 15 to 20.
Then a client asked me for a quick document on what I'd do if he hired me. I researched his business with AI and made it in under an hour. He told me that if I'd applied with something like that, he would have hired me instantly.
From then on, I researched every client before I applied, and I was closing almost half the clients I spoke to. I wrote the method up in the first edition of Get This Money, and about 1,500 people subscribed in under two weeks. HIT is that method, built into a tool.
